The New AI Video Generation Tool Which is Creating a Buzz in the Tech World!
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Launch Details: Sora launches in December 2024, available in the U.S. and most international markets. It is free for ChatGPT Plus and Pro users.
Core Features: Users can create high-definition videos from text prompts, extend existing videos, join scenes, and generate looping video sequences.
Safety and Testing: It is extensively tested by safety teams to prevent misuse, with a focus on misinformation, bias, and illegal applications.
Competitor Landscape: Sora rivals video AI tools from Meta, Google, Stability AI, and Amazon in a generative AI market.
Business Strategy: OpenAI leverages a $157 billion valuation and over $10 billion in liquidity, supported by new marketing efforts and ChatGPT search integration.
Artist Backlash: Early testers criticized OpenAI for unpaid labor and lack of meaningful artist support, prompting OpenAI to highlight grants and free access for contributors.
Misinformation Concerns: AI-generated deepfakes are rising, posing significant risks during global elections and challenging ethical boundaries in video generation.
Creative Potential: Sora advances OpenAI’s multimodal vision, combining text, image, and video tools for expansive creative and professional applications.