You Can't Turn Off!
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New Ad System: PlayStation 5 now has an integrated ad system in the dashboard UI that users cannot disable without disconnecting from the internet.
Advert Display: Hovering over a game icon on the homepage replaces the unique game art with ads, such as YouTube videos, patch notes, or other game announcements.
User Criticism: Many users criticize the ads for replacing main game images with irrelevant or outdated promotional content.
Examples: Ads like Warhammer 40,000: Space Marine 2 video, Black Myth: Wukong patch notes, and Call of Duty: The Haunting are replacing original game artwork.
Confusing Ads: Ads, like those for Lego Horizon Adventures showing on Horizon Zero Dawn, confuse users by making it appear as if they’re about to play unreleased games.
Outdated Content: Some ads display outdated information, such as Spider-Man: Across the Spider-Verse promotion, which is months old, or ads for NBA 2K25 early access long after release.
Ad Exceptions: Some games, like Astro Bot and Yakuza Kiwami 2, have not yet been affected by the new ad system.
History of Ads: Ads were earlier limited to the PlayStation Store section but are now integrated into the main dashboard. The Xbox dashboard also has ads but supports themes that maintain priority.
Recent Update: Rumors say that this ad feature may have been added in the Welcome Hub firmware update, although it wasn’t mentioned in the patch notes.
User Feedback: Core PS5 users express frustration, demanding the ability to disable this feature, citing its disruption with older games and outdated news.